Barça Legends to play in Chongqing in January 2024
Following matches in Kirgizstan, Israel and the Democratic Republic of Congo, Barça Legend will return to action in China with a game in the city of Chongqing on 20 January at 7 pm local time (12 am CET) at the Chongqing Longxing Football Stadium.
For the game coach Albert ‘Chapi’ Ferrer has chosen players such as Carles Puyol, Rivaldo, Javier Saviola, Gaizka Mendieta, Giovanni, Sergi Barjuan, Juliano Belletti, Ludovic Giuly, Juan Pablo Sorín, Edgar Davids, Jesús Angoy, Albert Jorquera, Frederic Dehu, Roger Garcia, Gabri, Juan Carlos Rodríguez, Philippe Christanval and the rookie Nolito to take on the IFDA All Star Team led by figures such as Francesco Totti, Fernando Morientes, Clarence Seedorf and Fabio Cannavaro with the rest of the players to be involved to be announced shortly.
Return to China
The occasion will mark Barça’s first game in China since their visit in preseason in the summer of 2010 when a blaugrana side coached by Pep Guardiola defeat Beijing Guoan 3-0 thanks to goals from Sergi Roberto, Nolito and Zlatan Ibrahimovic.
Leader in China on social media
Barça are the most followed European football team on social networks in China thanks to its native platforms (WeChat, Weibo, Douyin, Toutiao, Xiaohongshu and Bilibli) where it has almost 16 million followers, ahead of Chelsea and Manchester United. This leading position is thanks to the commitment to producing specific content for the Chinese market and audience.
Presence in the country
Right now, Daka is the regional partner of FC Barcelona in China which was announced on 5 January 2023. Daka is the main publisher of sporting trading cards in China, specialising in creating and producing collections in the areas of sport, art, science, history and other cultural categories. Since 2014 the Club has been associated with 10 local brands.
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