New women's campaign: Football is for footballers
FC Barcelona intensifies its commitment to women's sport and gender equality to coincide with International Women's Day
FC Barcelona is intensifying its commitment to women’s football and equality for International Women’s Day. Through the #Wearefootballers campaign, featuring Lieke Martens, Vicky Losada, Marta Torrejón, Leila Ouahabi and Marta Torrejón of the women’s first team and Aina Roman of La Masia, the club is continuing its support of gender equality in sport.
The club was the first in the country to go professional in 2015 and also set new standards last year by going on the first ever mixed men’s and women’s tour and signing a shirt sponsorship deal with Stanley.
Barça also has the first women’s team to ever get more than one million followers on Instagram.
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